This is the second article in my Social Media For Business series – read the first post here. The previous article mentioned that Social Media serves three primary functions for a business: Customer Service, Brand Awareness & Management, and Search Engine Optimization. This post is dedicated to the first – Customer Service. Bridging the Gap in Communication: Consumer Voices Being...
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A lot of businesses find themselves overwhelmed with the prospect of joining the Social Media realm because they see others reaping its benefits, but they are unsure how to get started. In this series of posts I’m going to be explaining the bare-bones basics for those who need concise information about how to jump on the bandwagon with minimal time wasted (because, by the very nature of...
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Twitter has been around for some time, and many small businesses have seen the benefits and ROI that spending time on this social media platform brings. For those of you who are late-adopters and just jumping on the bandwagon now, here are some great tips from Twitip.com By Mark Hayward – Follow him @mark_hayward. Do you own a small business? Are you having a hard time understanding...
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While surfing the web I came across this video on youtube, which I wanted to post in the non-existent resources section of the site. I think this video is a great way of explaining Social Media to those who haven’t yet gotten a handle on it: I know I’ll be showing this vid to my parents! Social Media in Plain...
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Some quick and easy tips that were tweeted to me about using twitter to promote your blog. Cross posted for your enjoyment: 5 Ways To Use Twitter To Promote Your Blog by Zahid Lilani on November 12, 2009 Twitter is now more popular than ever. Anita Hamilton at TIME magazine said “While some people call it microblogging or moblogging, I like to think of Twitter simply as blogging for regular...
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Approaching bloggers is totally different to approaching mainstream press. With mainstream press, a press release is standard – but bloggers don’t like to receive the same cookiecutter release you just blasted out. With bloggers you need to handle things a little differently to get blogged, and most of it comes by building a relationship with the blogger you are approaching....
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